The Home of 2030 competition seeks to develop a home that will help tackle the key challenges facing our society. It focuses on solving multiple issues: to generate new typologies and products that are age friendly and inclusive, address health and wellbeing but at the same time harness new and evolving techniques and technologies for a low carbon and energy efficient future. The competition is focused on deliverability, cost-effectiveness and design quality and addressing gaps that there may be in the market, due to the following:
The Home of 2030 competition is a cross Government initiative that brings together MHCLG (the Ministry of Housing Communities and Local Government, responsible for housing supply, standards, planning and building safety), BEIS (Business, Energy and Industrial Strategy, responsible for innovation and business strategy) and DHSC (Department of Health and Social Care, responsible for health, wellbeing and issues arising from an ageing population). Each of the departments is seeking a benefit: increased housing supply through greater diversity in the market, improved quality and standards in homes through innovation and technology, and social, environmental and economic benefits arising from better health outcomes. Homes England, the Government’s housing accelerator, are engaged in the initiative and may lead a subsequent development phase subject to successful development bids by Homes England Delivery Panel and Winner consortia.
The core Two-Phase open ideas competition aims to achieve the following 4 objectives:
Address a gap in the housing market for new homes which appeal to and cater for a variety of age groups, adaptable to changing uses and needs over lifetime for a healthy and inclusive community.
Applying technology and construction techniques that will deliver net zero emissions and high quality outcomes, reduced fuel bills and improved occupant health.
Promoting better health and wellbeing to enhance quality of life within homes.
Solutions that can deliver market needs at scale and are cost-effective.
Evaluation of anonymous entries to Phase One of the competition will be based on the following weighting:
• Response to the brief
which comprises the key objectives:
• Age friendly and inclusive living
• Low environmental impact
• Healthy Living
• DELIVERABLE and scalable
• Overall quality of the design approach
• Creativity and innovation
The outcomes we are seeking are:
![]() |
![]() |
![]() |
![]() |